Affliction Partners With Golden Boy

The big news this past week was that Affliction cancelled it’s October 11th card and announced a partnership with boxing promotion Golden Boy.  Many of the other MMA news sites have details about this, especially check out MMAConvert’s coverage on the situation. I took this from MMA Convert:

Affliction Entertainment Vice President Tom Atencio on Saturday confirmed that his company has entered into an agreement with Golden Boy Promotions, the boxing promotion led by Oscar De La Hoya. The two will co-promote a hybrid evening of boxing and mixed martial arts to be held at the Honda Center in Anaheim, Calif. on Jan. 17.

The newly-formed partnership will include four co-promoted pay-per-view events to begin in 2009. The cards will feature both mixed martial arts and boxing matches in the same ring.

“It’s very good news,” Atencio told “It’s good for the company, and it’s good for the sport.”

Atencio said the companies were in talks with premium channel HBO to air the Jan. 17 show, but were not close to a deal yet.

Let me weigh in:

I have always had a slight favor to the UFC.  I love the idea of a single big league MMA promotion.  Many of Affliction’s fighters I would like to see in the UFC.  There is a part of me that does not care if Affliction suceeds.  I will say this for Affliction: They are savvy.  They have constantly been making business moves.  I am not a MMA insider, but I am a fan and can give one fans perspective.  The problem with the partnership with golden boy and boxing is that I do not like boxing.  I won’t watch it.  I would watch Barnett vs. Arlovski, but I could care less about Pavlik vs. Hopkins.  I know there are a lot of MMA fans who love boxing, and a lot of MMA reporters who are former boxing writers, such as Franklin McNeil.  I will not pay for a card that is half boxing and half MMA.  The problem is a pay per view will show two, maybe three MMA fights.  Affliction is trying to increase its roster and this won’t help.  I’d love to hear what other fans thing.  Financially they may make it.  They may draw in boxing fans into MMA in a greater level.  This could hurt Affliction.  I have to wonder what their fighters think about this.  I wonder what they think about the postponment.  That really screwed some of them.  Bad move in the long run in my opinion, but I honestly believe Affliction will struggle and they had to do something different.  There are a lot of variables that could come into play.  We will see though.  As for now put me on the record as saying it is a bad move that will hurt them with MMA purists.


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